Designer Profile: CUT-IT-OUT

Friday, August 28, 2009

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Eye Dazzler collection (Fall 2009) - all images courtesy of the designer's website

Jersey pieces have become staples of the modern wardrobe, but that doesn't mean they have to be boring. Yelena Konovalova, designer of New York-based emerging brand, CUT-IT-OUT, certainly believes in creating playful pieces for men and women with prints that really pop. Folding and cutting paper to create printed shapes, Konovalova manipulates silhouettes and symmetry of the resulting patterns to tell stories with each collection, which will be entering its fifth season for Spring 2010. The designer, who has a background in art studies in St. Petersburg, Russia, fashion at Parsons and experience as design director for Catherine Malandrino before launching her own label, seems to gravitate towards the richness of possibility in folk tales.

"Happy Ever After" (Spring 2009), for instance, uses an array of rich pinks, blues and reds to explore a love story through the eyes of a child while her latest collection, "Eye Dazzler" (Fall 2009) mines Native American textiles and textures through the use of black and white photo cutouts on muted background colors.

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Eye Dazzler (Fall 2009)


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above and below: Happy Ever After (Spring 2009)
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These are unique, rich, exuberant pieces at accessible price points and I would be happy to wear them all. For more information, check out http://cut-it-out.net.

More Designer Profiles:
Creatures of the Wind
Octopi
Sophomore

39 comments:

Eden said...

the fall 09 collection was beyond fantastic! love the textures, the colours and the gleam.. overall a very dynamic collection! great post!

much love

eden

Savvy Gal said...

oh the collection looks pretty good. i love all the colors.

Lily G. said...

This fall collection looks great!!

InnyVinny said...

Great collections! They look so interesting and I love the colors she uses.

Shopn'Chomp said...

Love the use of color and patterns.

janettaylor said...

Great collection... Thanks for sharing Honey!

XoXo

Sheena said...

Loving the bright colors from this collection. This is truly "fun" clothing.

Midtown Girl said...

So glad to see there are designers who are not afraid to work with jersey as a medium and not just for wrap dresses!

Fun to wear & easy to incorporate into our wardrobes ;-)

FabBlab said...

The Happily Ever After campaign looks adorable!
The Fall 09 collection looks uber fab ;)

Leia said...

Loving all of these... especially eye dazzler!

muchlove said...

oh, the balloon photoshoot is adorable.
Thanks for the comment. Glad you liked it :)

kirstyb said...

oh they all look fantastic - great colours!

Ela said...

Oh these are fabulous! How could anyone not smile wearing a piece from Happy Ever After?

Sher said...

what fun patterns!

Alexandra said...

Such colourful collections! I would also wear it all :)

Shopn'Chomp said...

Thanks for the sweet comment u left me. :) I agree on the blotting papers. I usually just stock up when I head to Asia...hee hee..

Mergirl said...

They are the best ... and work jersey like no other designer out there. Love them.

AX80 said...

Atong looks so good on that collection. Thanks for finding it!

39th and Broadway said...

I love that these are such fun, happy, clothes! Sometimes its seems fashion just gets too serious, these made me smile.

Couture Carrie said...

So fabulous and fun! Love the dresses and leggings!

xoxox,
CC

Susan said...

amazing collection!
thanks for sharing, xoxo

nookie said...

wow they are fantastic

Harry McKinley said...

Awesome collections! I go cockahoot over a bedazzling print, you should check out Kokon To Zai, I have a truck load of their bottoms and it's a similar kind of vibe...

Jennifer Fabulous said...

I love the outfits in the last two pics. They are so colorful and pretty and just my style! :)

dapper kid said...

Happy Ever After looks like such a happy collection, I am in love with the colours! And wow, what incredible craftsmanship on those garments. Hope you're having a beautiful day dear :)

CHICMUSE said...

LOVE THOSE PHOTOS. NICE ONE..






XX
CHICMUSE

thefatandskinnyonfashion said...

wow this line is so beautiful and graphic thanks for sharing another great find.

vitaMinn style said...

Thanks for the fashion education... I'm embarrassed to say this is the first time I've heard of her. =) Such nice collection!

a frock a day said...

Great collection. I love the patterns and colors. So interesting.

Elizabeth Marie said...

Love the Happily Ever After!! So awesome!

What do you need to HOLLA at me at for lady?! Email me, twitter me, message in a bottle me, comment me, ummm.......

LOVE YOU MISS YOU THIS WEEK!

AsianCajuns said...

I bought Cath a cut-it-out scarf for Xmas a few years ago and I think it's the best prezie I've ever given her. Thanks for reminding me of their site- their items always make me smile!

OOoo and thanks for updating our link!

Hope you have the loveliest of weekends!

Gabbi said...

Gorgeous! My fave is 'Happy Ever After' :)

Sylvia said...

They all look so fabulous!! Good looking out. Thats good that jerseys are getting tweaked. =]

thesydneygirl said...

oh i <3 them! so colourful!!! xxx

little fish said...

You have a great blog!!!!

Thanks for dropping by blog..Wish you have a good weekend ahead :)

Midtown Girl said...

LOVING THE NEW SITE!!!

Hope my redo comes out as fab as yours ;-)

XOXO

The Haute-Shopper said...

Oooh, love your new site redesign! I'm hoping to do the same in the near future, but I'll only be doing some minor tweaking next week. This sounds like a great label. I love prints, although I'm sure I couldn't wear all of this all the time, but the darker stuff is perfect for the city, while the brighter pieces are great for vacation destinations. I do love the concept of telling a story with the collections though.

Kristin said...

I love all the sparkles. What can I say I'm a girly girl.

jasmine said...

love it! these pictures are so cool!

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