Sunday, November 23, 2008

FAQ/About This Blog

Dream Sequins is a blog about independent and emerging fashion, with regular profiles of dreamy designers and boutiques around the globe. We also cover accessories, beauty, street style, personal style (AKA outfit posts!) and more. Originally launched in November 2008, the blog has expanded to make room for weekly accessories and beauty coverage. Please read the following frequently asked questions (FAQ) and if you have any other questions, do not hesitate to contact us at dreamsequins@gmail.com.

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Dream Sequins - Just the FAQs, Ma'am

A. Who is on the current editorial board of Dream Sequins?

The following is a list of current editors:

Editor-in-Chief: Deanne Yee
Accessories Editor: Denise Grayson of The Swelle Life
Beauty Editor: Tamara of Brunette and Pink

From time to time, we may introduce guest bloggers and contributing writers for different geographic markets. All inquiries, pitches and other correspondence with our editors may be sent to the email listed above.

B. What is the editorial calendar for the rest of the year?

Dream Sequins will post every day of the calendar year, and while the weekly editorial calendar is subject to change, here is a rough guideline of our ideal week:

Monday - Beauty Beat
Tuesday - Designer Profile or Shoptalk feature
Wednesday - Wishlist Wednesday
Thursday - Accessories Report
Friday - Weekend Links
Saturday - Open
Sunday - Street Style/Personal Style/Videocast

Here is a legend of some regularly scheduled features on the blog (in alphabetical order):

Accessories Report - This is the Accessories Editor's weekly column, featuring profiles, reviews and interviews of the best independent and emerging accessories brands.

Beauty Beat - This is the Beauty Editor's weekly column and will include beauty reviews, makeup tutorials and interviews.

Designer Profile - An introduction of an emerging or independent designer or label and often includes an original interview or content

Personal Style - AKA the outfit post.

Shoptalk - An interview or profile of an independent boutique we love.

Street Style - Trendspotting original photographs around town.

Videocast - A new feature to the blog and will cover interviews, trends and anything the Editor-in-Chief can capture on her little digital camera.

Weekend Links - A roundup of some of the best blog posts from the week and some events happening around town.

Wishlist Wednesday - A shopping-centric roundup of items we have on our wishlist. These are usually items which may be purchased online.

C. What is your disclosure policy?

To date, we have never run a sponsored post. However, in the future, to keep our stance clear, we intend to clearly mark sponsored posts as such- in the title and within the body of the blog post. As for samples and gifts from third parties, we clearly and reasonably disclose that information within posts. In short, we don't get paid to express our opinions, but if we do get freebies, we'll tell you that we got freebies. The integrity of this blog is very important to us. We feel that we have built up a strong and loyal community of followers and would never do anything unethical in that regard.

D. Do you accept advertising or sponsorships?


We are open to select advertising relationships. Since this is a blog about emerging and independent fashion, we are especially interested in 125x125 button ads from small businesses. For inquiries, please email us here.

E. I am an independent/emerging designer or boutique owner and I would like to get in touch about being featured on the blog. May I submit a pitch?


Yes! We are open to pitches from new brands, designers and boutiques. Please contact the email above for more information.

F. Are you going to do more giveaways this year?

Yes! We are planning to do more exciting giveaways this year. If you are a designer, store or PR firm with giveaway ideas, please contact us. We are open to your ideas.

G. Do you attend events in New York?

The Editor-in-Chief and Beauty Editor live in the New York area and regularly attend fashion and beauty industry events, including previews and showroom visits. Please contact us to learn more about our schedule. The Accessories Editor is based in the UK and may be open to covering local events.

We would love to meet you! In addition to living in New York, the Editor-in-Chief regularly visits cities such as London, Paris, Los Angeles and Miami. We endeavor to cover most of these markets on Dream Sequins.

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Want to learn more? Want to write for us? Have anything else you want to say? Please send an email to dreamsequins@gmail.com and we will try to answer your request as soon as possible!

Thanks for reading,

The Dream Sequins Editorial Board

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